A twitter guru gets into an ugly fight with a fellow creator

When I started writing online in January 2022, two guys (whoops! sorry, CAPTAINS) made me memorize this phrase:

Your writing should be clear, not clever.

It was pretty generic, but it sounded cool at the time since I was just a beginner.

A few months ago, Kieran Drew launched his course ‘High Impact Writing’

Inside, he uses the exact same phrase to explain something (I don’t remember what it is at the moment.)

It was about tweets, I think.

Anyway, soon after he launched his course, My ex-CAPTAIN (lol) called him out.

He called out Kieran Drew for using the phrase “CLEAR, NOT CLEVER”

“Kieran Drew, this is for you.”

He went on about how he teaches this concept in Ship30for30 and how Kieran stole it from them.

It sounded bizarre. I respected that guy a lot. He’s good at what he does.

But calling out someone for using a concept that was coined years ago (that’s not even yours?) Cheap shot.

And the writing twitter community went nuts.

We could smell the engagement sniffing dragons inside Nicolas from miles away.

Anyway, everyone went berzerk and attacked the captain for taking a shot at a fellow creator.

The point of this whole story?

If you’re building an online business, you don’t need shallow followers.

You need a tribe of FANS.

Tribe like Kieran’s, who protected him from all the hate that came his way.

Kieran didn’t respond to this until later on in the day.

Because he didn’t need to.

Everyone was doing it on his behalf.

He didn’t just build a following. He had built a TRIBE.

A tribe that would stand by him no matter what.

It takes a long time to build a following so massive and loyal.

And Kieran probably took 2-3 years to get there.

But you don’t have to.

He teaches all of this (how to write content that helps you in building your tribe) in his course ‘High Impact Writing’.

The course is open for enrollment with multiple bonuses until 3 days from now.

Click here to get it.

Ignore if you already did.

{That wasn’t a subtle plug now was it?}

Anyway, that’s about it for this email.

You’ll be hearing more and more from me this week, so unsubscribe if you’re annoyed (no hard feelings of course)

Until next time,

Cheers.